What the website chat agent does
Exit-Intent Rescue
When a visitor moves to leave your page, the agent steps in before they’re gone — answers the doubt, delivers a preloaded discount, and saves the sale.
Lead Capture
Names, emails, and phone numbers collected naturally inside the conversation and added to your contact list automatically. No forms required.
Question Answering
Preload your top FAQ answers so the agent can handle objections and close hesitant buyers in seconds — any time of day.
Post-Purchase Surveys
Thank-you page conversations collect real feedback and objections from buyers, feeding insights back into your ad angle suggestions.
How to set up website chat
1
Open Website Chat setup
In Exerta, go to Channels → Website Chat → Setup.
2
Copy the script tag
Copy the script tag generated for your workspace.
3
Paste the script tag onto your pages
Paste the script before the closing
</body> tag on the pages you want covered. No rebuild or engineering work is needed — paste and you’re done.4
Choose your trigger
Select when the agent appears: exit intent, time on page, or a button click. You can set different triggers on different pages.
5
Load your offer
Preload a discount code and your top FAQ answers so the agent can handle objections and close without escalating.
6
Save and go live
Save your settings — the agent goes live immediately on every page where the script is installed.
Page-level targeting
You don’t have to run website chat site-wide. You can enable the agent on specific pages only — for example, your main landing page, the checkout page, or the post-purchase thank-you page. Each page can have its own trigger and offer, so the experience feels relevant wherever a visitor is in their journey.What you see in Exerta
Every conversation is logged with the outcome and any revenue attached to it. Leads captured by the agent appear in your contact list the moment they’re collected. Objections and hesitations surfaced during chat conversations feed directly into your ad angle suggestions, so the insights from website chat make your paid campaigns sharper over time.Website chat is available on all paid plans (Starter and above).