Integration details
What you can automate
- Reply to comments on Facebook ads and Pages in your brand’s voice
- Answer Facebook Messenger DMs instantly, 24/7
- Hide spam, scam links, and negative comments before buyers scroll past
- Route buying questions from public comments to a private DM conversation
- Deliver offers and promotions with tracked links directly in the thread
How to connect
1
Open Channels in Exerta
In Exerta, go to Settings → Channels.
2
Add Facebook
Click Add Channel → Facebook.
3
Authorize via Meta Business Manager
A Meta Business Manager authorization pop-up appears. Log in with the account that manages your Facebook Pages.
4
Select your Pages
Choose the Facebook Pages you want to connect to Exerta.
5
Grant permissions
Review and grant the requested permissions so Exerta can read comments, post replies, and manage messages on your behalf.
6
Go live
Your Page appears in the Channels list. Agents can be activated immediately — no waiting period.
Requirements
You must be an admin of the Meta Business Manager account that owns the Pages you want to connect. If you manage multiple ad accounts, you can connect Pages from each one.